Head of Product · Berlin
Product leader with 15+ years building and scaling B2B and B2B2C platforms in automotive, marketplaces, and AI-driven digital products. I connect strategy to execution — and teams to outcomes.
Translating business goals into product direction. OKRs, roadmap governance, and prioritization frameworks that connect product work to revenue.
Zero-to-one thinking. Structured product discovery, hypothesis-driven experimentation, and PMF validation — from MVP to monetization.
Building and scaling product organizations. Hiring, mentoring, and creating the structure for PMs to do their best work independently.
Built the product organization and shipped AI-powered fleet optimization features. Moved product from under CTO to independent strategic function.
Revamped financing product for Germany's largest auto marketplace. New partners, pricing logic, and UX simplification drove measurable revenue growth.
Led full discovery and launch of hardware + software integration. Introduced data-driven product thinking through KPI dashboards and OKRs.
Took digital product from idea to 100 paying users in 4 months. Aggressive MVP scope, rapid iteration, and early monetization validation.
Led MVP definition and early B2B validation for an HR analytics platform. Secured first 3 enterprise clients while navigating multi-stakeholder alignment.
Built and validated employer acquisition and onboarding flows for a B2B2C job marketplace. Engaged 15 employers and generated 50 job offers in weeks.
I started as an embedded systems engineer — building sensor hardware for prosthetics, then vehicle live-tracking systems for public transit. That technical foundation shapes how I think about product: grounded in systems, skeptical of hype, focused on what actually ships.
In 20 years I've moved across scales — from 8-year domain immersion at DILAX, to leading product orgs at scale-ups, to zero-to-one validation at startups. Each context taught something different about what "good product" means.
Today I focus on the intersection of AI and B2B SaaS — where there's real opportunity to build products that change how teams work, not just dashboards with a language model bolted on.
I'm based in Berlin, work in English, German, and French, and am open to product leadership roles or high-impact consulting engagements.
Open to senior product leadership roles, interim engagements, and strategic product consulting. Based in Berlin, available remotely.
"Foundation before acceleration. Structure before scale. Outcomes before output."
My approach in three lines. I build the machine before optimizing it — and I've learned that the biggest product failures are usually org failures in disguise.